How It Works
Reproduce a store experience in a scalable way.
Video is one of the best ways to bring an in-store experience online - we help you get there from day dot.
Understanding your brand is key to ensuring we connect your products to your customers.
The first leg of our video journey begins with a discovery chat. In this 90 minute exploratory session we find out about your business and why you do what you do.
This is where the magic happens – and what (not so humbly) sets us apart from other video agencies.
Our video production expertise and commercial acumen are a powerful mix for brands. We funnel all the emotive powers of video to accelerate the marketing trajectory of your brand.
We’ve filmed Royalty, dignitaries and Prime Ministers, yet our proudest videos are about electric blankets and curtains!
This is because we understand commerce and the needs businesses have to make a return on their investment. We are big advocates of measuring the videos we produce for you to ensure you are getting the highest engagement levels.
We discuss where your customers’ purchasing journey begins and what drives them to seek your product and/or services.
This will lead us to form an idea of the best creative ideas to get your customer’s attention at the top of the funnel, whether it be social media advertising or search and display video.
Exceptional content about your product is what will turn window shoppers into customers. This is where we shine! It is on the product page that we build trust through polished professional videos and connect your products to humans who’ll add it to their cart.
At this stage it is important that you have better content than that of your competitor’s – this is what will set you apart, this is what will drive sales.
We devise clever messaging in pre-production that will resonate with your clientele and have them confident they have all the information they need to make a purchase.
Once the message is clear, we move onto production – that’s when we’re rolling! This is where our professional crew of director of photography, camera operators, sound engineers, and lighting techs do what they do best – film a great video.
In post-production we add the icing to the cake. We polish your video with all the bells and whistles to make sure you lead with the right foot and are ready to show off your beautiful asset.
Traditionally, that is where most video production houses would stop, shake hands and depart. For Levity, this is where we begin.
We upload and host the video on your site without any external branding (aint nobody got time for Youtube and Vimeo branding on your page!) and start measuring the interaction that every single viewer has with your video.
We learn what they like and dislike about the videos (sometimes even your product) and iterate our productions to make sure they are meeting a minimum of 50% engagement level.
At this stage we also hook up to your Google Analytics to make sure we’re tracking video watcher’s conversion rates. If the videos aren’t increasing your conversions, then we tweak until they do! No video we’ve ever produced has been detrimental to sales, so we’re confident we’ll get you a return on your investment in no time. You’ll also get monthly reports on how your videos are performing on your website.
Some of our happy clients
